Genevieve Swart is a journalist who has spent 30 years at newspapers, magazines and websites in London, Cape Town and Sydney. For the past decade, she has run a community news business, which rebranded in 2022 to become The Illawarra Flame, a name inspired by a tree. Genevieve is a co-director of True Story festival and a founding member of the Local & Independent News Association. On days off, she goes kayaking.